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Culture Pop Films

Tour of California Spot

May is a special month in Sonoma County.  The birds are singing, flowers are blooming, Spring is Springing, and the Amgen Tour of California is AmgenTourofCaliforniaing…

Alright that didn’t work.  But you know what does?  A collection of the world’s greatest cyclists descending on our hometown to hurl themselves at the infamous King Ridge route from Levi’s Gran Fondo!

A celebration of all things Santa Rosa, this spot highlights the city’s Out There in the Middle of Everything campaign.

Here, We Ride.  Indeed.